Apple Rolls Out More Powerful, Versatile PowerBook Computers

CUPERTINO, California--October 19, 1992--Apple Computer, Inc. today
announced two new additions to its best-selling Macintosh PowerBook line
of notebook computers. Called the Macintosh PowerBook 160 and Macintosh
PowerBook 180, both bring greater performance, more flexible video
capabilities, and even higher quality displays to the company's
award-winning and fast-selling notebook line.

"We've made the world's most acclaimed notebook computers even better,"
said Randy Battat, president of portable computing. "We've added the
features and power that customers asked for, while retaining our
standard-setting, all-in-one design. We expect these new notebooks to
accelerate our strong sales momentum among notebook computer purchasers."

Since their introduction in October 1991, Apple's PowerBook computers have
become one of the most popular lines of notebook computers in the world.
Many industry surveys rank PowerBook computers as the fastest-selling
notebook systems on the market. In its 1992 fiscal year, Apple sold more
than 400,000 PowerBook computers, and PowerBook sales generated more than
$1 billion in revenue.

PowerBook computers have received a broad array of industry awards,
including BYTE magazine's Readers' Choice Award, the Best Portable System
at COMDEX/Fall 1991, the Gold Design Award from Germany's Industrie Forum,
and the Gold Award from International Design magazine.

Notebook Design that Sets the Standard The PowerBook 160 and 180 share the
distinctive, all-in-one design of the best-selling PowerBook computer.
This design features the innovative center-trackball (which makes the
systems easy to use even in non-traditional locations), a palm rest (which
makes working on a PowerBook comfortable than other notebook computers),
small size at fits inside a briefcase), and light weight (6.8 pounds).

listening to What Customers Want 

Apple conducted extensive customer testing and research on the original
PowerBook line to discover what improvements would make PowerBook
computers more useful. Results of that research determined the
enhancements to the PowerBook 160 and 180--more flexible video
capabilities, improved grayscale displays, and greater performance.

More Flexible Video Capabilities 

With the new video-out feature, users are able to use their PowerBook 160
or 180 to support a wide range of external displays in up to 256 colors,
including Apple color and monochrome displays, some VGA and SVGA displays,
and large projection monitors. This gives PowerBook users a number of
advantages. For example, users can deliver presentations on large
monitors--a capability that is especially attractive to mobile
professionals, such as field salespeople, who need to make presentations
in client offices. Users can also increase their workspace by using a
larger display and the PowerBook display simultaneously.

Improved Grayscale Displays 

The PowerBook 160 and 180 provide superior grayscale displays, making them
easy on users' eyes and high quality presentation devices in their own
right. Both support 16 levels of gray, so users can work with high
definition, realistic images. The PowerBook 180 delivers the sharpest text
and the brightest, clearest graphics available on any notebook computer
because it incorporates a standard-setting backlit, active-matrix display.
The PowerBook 160 uses a state-of-the-art backlit supertwist display.

Faster, More Powerful 

The PowerBook 160 and 180 both feature the high performance Motorola 68030
processor, running at 25 megahertz (MHz) and 33MHz, respectively. This
makes the PowerBook systems more powerful than many desktop computers,
allowing users to make quick work of complicated computing tasks such as
desktop publishing and financial analysis. The PowerBook 180 also has a
68882 floating point math coprocessor, which speeds up sophisticated
numerical calculations. Both systems come with 4 megabytes (MB) of RAM
standard, expandable to 14MB.

The PowerBook 160 and 180 each feature Apple's new EverWatch battery saver
technology, which extends the life of the nickel-cadmium batteries for up
to 2.5 to 3 hours of normal usage by automatically turning off
energy-hungry components--such as the microprocessor, hard disk, modem,
and display backlighting--when they're not in use.

An important option, also announced today, is the affordable Macintosh
PowerBook Express Modem. At $319 U.S. SRP, it offers highspeed, low-power
data transfer at 14,400 bits per second (up to 57,600bps with built-in
data compression). And with the modem's Express Fax software, users can
easily send and receive faxes at 9600bps. The modem supports the standard
Hayes AT command set and industry-standard error control and data
compression protocols, ensuring the highest performance and reliability.

The Macintosh PowerBook 145 (introduced in August, 1992),160, and 180 now
comprise the PowerBook line. The PowerBook 170 (introduced October, 1991)
is discontinued immediately.

Pricing and Distribution 

The PowerBook 160 and PowerBook 180 will be offered through authorized
Apple resellers worldwide. Each PowerBook includes a battery, AC adapter,
video-out cable, System 7.1 software, training software, complete set-up,
learning and reference documentation, and a one year limited warranty.

In the U.S., suggested retail prices, configurations, and ship dates are as
follows: (Prices will vary outside the U.S.)

Macintosh PowerBook Computers             U.S. SRP    Ship Date
----------------------------------------  --------   ------------
Macintosh PowerBook 145 4MB Hard Disk 40    2,149    Aug 3, 1992
Macintosh PowerBook 145 4MB Hard Disk 80    2,499    Aug 3, 1992
Macintosh PowerBook 160 4MB Hard Disk 40    2,429    Oct 19, 1992
Macintosh PowerBook 160 4MB Hard Disk 80    2,789    Oct 19, 1992
Macintosh PowerBook 160 4MB Hard Disk 120   3,149    Oct 19, 1992
Macintosh PowerBook 180 4MB Hard Disk 80    3,869    Oct 19, 1992
Macintosh PowerBook 180 4MB Hard Disk 120   4,229    Oct 19, 1992

Macintosh PowerBook Accessories
----------------------------------------
Macintosh PowerBook 4MB Memory Exp. Kit       309    Currently
Macintosh PowerBook Rechargable Battery        69      Available
Macintosh PowerBook Battery Recharger          89        "
Macintosh PowerBook HDI-30 SCSI Disk Adapt.    39        "
Macintosh PowerBook HDI-30 SCSI Sys Cable      39        "
Macintosh PowerBook AC Adapter                 65        "
Macintosh PowerBook 2400 BPS Int. Modem       225        "
Macintosh PowerBook Express Modem Kit         319    Dec 1992

Apple Computer Inc, 20525 Mariana Ave, Cupertino, CA 95014
408-996-1010

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