SYBASE ANNOUNCES EXPANDED CUSTOMER SERVICE PROGRAMS FOR THE ON-LINE
ENTERPRISE

New Programs Reinforce Sybase's Commitment to Helping Customers Build
Business Critical, Client/Server-Based Solutions for the On-Line
Enterprise

EMERYVILLE, CA, June 1, 1992 -- Sybase, Inc. today announced new customer
service programs reinforcing Sybase's commitment to helping customers
develop business-critical, enterprise-wide, client/server applications.
Sybase, Inc. develops and markets the SYBASE system, a leading
client/server-based relational database management system (RDBMS) product
family for developing on-line, enterprisewide applications.

The new programs include: new technical support and customer relations
support programs which increase the range of services offered; extended
consulting now available throughout the U.S. and in Europe; and expanded
education services. The worldwide customer services organization -- which
includes technical support, customer relations support, consulting, and
education -- is the responsibility of David Peterschmidt, the vice
president and general manager of worldwide field operations, who joined
Sybase in 1991.

Mark B. Hoffman, Sybase president and CEO, commented on the company's
emphasis on customer service, "Business-critical applications based on the
client/server architecture represent a new paradigm in computing. We have
over 4,000 customers who have turned to Sybase to build advanced
client/server applications. Often, these applications are running critical
parts of the business and are deployed worldwide. Our customers have come
to us because of our technology leadership -- they stay with us because we
provide the services to ensure that they are successful." 

Customer Services

Sybase provides its customers with multiple customer service programs that
are available on a worldwide basis. The customer services area includes:
technical support to resolve technical product issues; customer relations
support to provide non-technical assistance; consulting services to
implement heterogeneous client/server applications; and education services
to ensure effective technology transfer for customer success.

David Peterschmidt commented, "Providing consistent worldwide support for
business critical applications is key to all of our support programs --
from technical support to customer relations support to consulting and
education. Many of our customers are multi-national and are deploying
advanced client/server applications throughout their worldwide
organizations. We are committed to providing them the level of service
they need to implement an enterprise-wide computing architecture." 

New Technical Support Programs

Sybase technical support options have always included business-critical 7
days a week support, which is staffed 24 hours a day to ensure high
quality service. In addition, Sybase has established two technical support
centers in North America and Europe, and a third is planned for Asia this
year. These centers are connected by a network to allow electronic
transfer of support information. Each center employs the same customer
interface methodologies allowing customers to receive the same consistent
level and type of support anywhere in the world.

To provide an even higher level of technical support for on-line, globally
distributed applications, Sybase has introduced the Alliance Premium
Support program. The Alliance Premium Support program dedicates a single
technical support staff person to a customer. That Sybase employee, a
senior analyst, is responsible for the success of the customer. The
analyst gains in-depth knowledge of the customer's application through
on-site visits and telephone communication. Responsiveness to the
customer's needs is assured because of the analyst's extensive knowledge
of the customer environment and application.

Sybase's technical support department also offers the SYBASE INSIGHT --
OnLine Information Center. INSIGHT is an electronic bulletin board which
provides the most basic and frequently requested information. It provides
on-line access to information such as commonly asked technical questions
and answers, a troubleshooting guide, bug information, International User
Group information, current press releases, and Value Added Remarketer
(VAR) and Synergy Partner information. INSIGHT also provides an
information exchange forum so that customers can interact with each other
as well as with Sybase. 

Customer Relations Support

Sybase provides a unique program to ensure customer satisfaction --
customer relations support for non-technical information. Since its recent
establishment, the customer relations support department has expanded its
staff and maintained its focus on complete customer satisfaction. This
department acts as a single-point-of-contact for customers on issues
ranging from shipping questions to product compatibility to availability
dates to billing information. The customer relations support
representatives function as advocates for customers within Sybase. The
group is available to all Sybase customers with a maintenance agreement by
calling 510/596-3333. 

Consulting and Education

In April 1992, Sybase consolidated the operations of its independent
subsidiary, SQL Solutions, into its corporate operations. The result is
that SQL Solutions consulting services are now seamlessly integrated with
Sybase sales and support operations. The consulting organization, called
Sybase SQL Solutions, provides consulting on an international basis with
consultants throughout North America and in Europe.

Another change to provide better service is the consolidation of the
education department into the consulting area. The synergy between
consulting and education will result in a practical, implementation-based
approach to teaching.

In addition, Sybase has opened 3 new learning centers around the country
since January -- in Los Angeles, Denver, and Albany -- bringing the total
to 13 learning centers in North America. Additional learning centers are
being planned for Europe and Asia. Sybase has also increased the number of
training courses, with 50% more classes offered in 1992 than in 1991.

To further support customers globally, Sybase will release, in mid-summer,
5 self-paced, DOS-based training courses including: Transact-SQL Tutor for
new, intermediate, and advanced users; Understanding Relational Databases;
and Logical Relational Database Design. 
--------------------------------------------------------
SYBASE APPOINTS VICE PRESIDENT, CORPORATE QUALITY

Focus on quality products and services is key to Sybase's success in
helping customers build client/server applications for the on-line
enterprise

EMERYVILLE, CA, June 1, 1992 -- Sybase, Inc. today announced the
appointment of Malcolm (Mike) Macfarlane to the newly created position of
vice president, corporate quality. Sybase, Inc. develops and markets the
SYBASE' system, a leading client/server-based relational database
management system (RDBMS) product family for developing on-line,
enterprise-wide applications.

Macfarlane reports directly to Mark Pine, Sybase's vice president of
engineering. However, Macfarlane's responsibilities include quality as it
affects customers in all functional areas, including: consulting, customer
relations support, education, engineering, finance, marketing, shipping,
and technical support.

Macfarlane joins Sybase from Cadence, where he was vice president of
corporate quality. He conceived of and contributed to many of the programs
implemented at Cadence to improve quality and to raise customer
satisfaction. In addition to primary experience in quality management and
software engineering, he has an extensive marketing background. Macfarlane
will be based at Sybase corporate headquarters in Emeryville, CA.

Mark Pine said, "Sybase customers are building complex client/server-based
applications for on-line, enterprise-wide computing. In these types of
business critical applications, quality is as important as functionality.
Mike's skills and experience will ensure that Sybase is as well known for
its quality leadership as it is for its technology leadership."

Mike Macfarlane added, "For the past several years I have dedicated myself
to helping software companies develop quality programs and service
organizations. I am excited by the opportunity to help Sybase continue to
build quality into its organization as well as to improve the quality
programs that Sybase has already begun." 

Sybase Quality in Products and Services

Macfarlane will contribute to Sybase's global strategy of integrating
operations worldwide to ensure that all customers receive the highest
quality services and products. He will be responsible for further
developing the infrastructure of quality within Sybase, including the
tools and training that the company needs to measure its programs to
improve quality. Macfarlane will be surveying customers as a critical part
of this process and his initial emphasis will be on technical support and
product engineering. Other areas, from order administration to product
shipment, will also be addressed as part of Macfarlane's focus. He will be
responsible for developing new processes and improving current processes
to increase overall customer satisfaction. 

Macfarlane's Background

Macfarlane, 46, has over 20 years of experience in high technology
marketing and engineering. He joined Cadence, when it merged with E-CAD,
as the vice president of marketing. In addition, Macfarlane has held a
variety of management positions with Market Navigators, Enhansys, Gartner
Group, and Systems Engineering Labs. He began his career with Xerox Data
Systems in a research and development capacity. Macfarlane received his
B.S. in Geophysics from the University of California at Berkeley and his
M.B.A. from Pepperdine University. 

Sybase, Inc.

Sybase, Inc. (NASDAQ: SYBS) develops and markets the SYBASE system, a
leading client/server-based RDBMS product family for developing on-line,
enterprisewide applications. The company offers proven technology,
combined with services and alliances, to provide customers with complete
desktop to mainframe solutions. Sybase markets its products worldwide
through its direct sales force, telesales, distributors, OEMs, VARs, and
systems integrators.

Sybase Inc, 6475 Christie Ave, Emeryville, CA 94608
510-596-3500

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