Business Re-engineering with Information Technology
The Guide to Reengineering for the 21st Century

Englewood Cliffs, NJ, February 28, 1994 -- The ability to adapt to
cutting-edge technology and demands of the business environment will mark
the successful business of the 21st century. John J. Donovan shows
managers how to reengineer their businesses now in a new book from PTR
Prentice Hall Business Re-engineering with Information Technology --
Sustaining Your Business Advantage: An Implementation Guide presents a
revolutionary business weapon to lead business into the 21st century.
Donovan presents management with a roadmap to a dynamic re-engineered
3-tiered client-server architecture -- presentation, functionality, data
-- using open systems and client-server tools.

"Your business must constantly adapt to a changing environment," says John
J Donovan, author Or Business Re-engineering with Information Technology.
"Therefore you must choose an adaptive information architecture that has
the flexibility to support both changes in the business environment and
changes in technology. Our goal is to put a new business weapon in your
hands, or at Least modernize one in your arsenal."

A brilliant, easy-to-read introduction, Donovan crafted this essential
guide specifically for the top management teams of the 1990s. The strategy
that Donovan describes enables top-level management to modernize their
organization's information technology infrastructure in order to obtain
and sustain the competitive advantage in today's dynamic, global
environment.

Business Re-engineering with Information Technology shows executives a
proven business and information technology (IT) strategy that works a
strategy built on a system architecture that is robust, flexible and
specifically designed for the winning business of the 21st century. This
structure already helps more than 3,000 of the world s most successful
organizations get the most from their information systems Based on
interactions with more than 600 CEOs in 1994 and more than 3,000
executives from over 1,000 corporations,

Business Re-engineering with Information Technology is an
easy-to-understand handbook for top level management. The book features
coverage of:

* foundations of today s global business environment and
  opportunities available
* common sense business strategies that are prescriptions
  for failure
* real cases where client-server technology work
* an implementation process that works
* valued business opportunities that arise from the firm
  foundation of the new architecture
* a framework for the business determination of IT options
* business characteristics of the client-server architecture
  and tools available for implementation
* a specific IT implementation process for achieving tangible
  results within 20 weeks or less
* strategies for dealing with changes that client-server brings
  to the CIO and technology vendors

The final chapters take a look ahead pondering the strategic implications
of emerging trends on the technology horizon. Appendices at the conclusion
of the book give a more technical presentation of software tools and
provide practical guidance for dealing with those who resist change and
hinder the reengineering process. Each chapter begins with a summary of
its major points and concludes when appropriate with a to-do list of
specific first steps.

The book includes a description of a set of software tools developed
specifically to support application development by Open Environment
Corporation. OEC was founded to make development of the 3-tiered
client-server architecture quicker and easier. OEC Toolkits are being used
worldwide and are available from all major vendors for major hardware
platforms and operating systems.

About the Author ...

John J Donovan has founded five successful companies and is now CEO of
Cambridge Technology Group and Chairman of Open Environment Corporation.
Educated at Yale, he has held careers in academia medicine, government and
business. Dr. Donovan is presently Adjunct Professor of Management at the
MIT Business School. Donovan pioneered the basis for compiler design and
the three-tiered computing architecture. He has written seven books that
have been translated into nine languages.

Business Re-engineering with Information Technology -- Sustaining Your
Business Advantage: An Implementation Guide, J Donovan
ISBN 0-13-125907-5 224 pp, $15.95

Prentice Hall
Simon & Schuster Education Group
113 Sylvan Ave, Route 9W
Englewood Cliffs, NJ 07632

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