Motorola Announces 15 Percent Price Reduction for its PowerPC 601
Microprocessor

AUSTIN, Texas--March 3, 1994--Motorola's RISC Microprocessor Division today
announced a price reduction for its PowerPC 601 microprocessor. Effective
immediately, the PowerPC 601 in quantities of 20,000 is available for $238
at 50 MHz, for $318 at 66 MHz and for $425 at 80 MHz

Available now, the PowerPC 601 microprocessor has been adopted by Apple,
Canon, IBM, Parsytec and major Taiwanese manufacturers for a wide range of
systems. The PowerPC 601's superscalar design enables the microprocessor
to execute multiple instructions in parallel, and the use of simple
instructions enables manufacturers to achieve maximum efficiency and
throughput for PowerPC systems.

"The PowerPC 601 microprocessor continues to lead the industry with a
superior price/performance advantage," said Les Crudele, vice president
and general manager, Motorola RISC Microprocessor Division. "As a result,
manufacturers continue to adopt the PowerPC 601 microprocessor for systems
ranging from notebooks to workstations--which ultimately provides
customers with affordable systems with exceptional processing power."

PowerPC microprocessors, which are based on reduced instruction set
computing (RISC), provide advanced processing performance, especially for
floating-point operations typically found in graphics-intensive and
multimedia applications. The PowerPC microprocessor effectively meets the
growing industry demand for increased floating-point performance.

Motorola's PowerPC family of microprocessors will support a full range of
embedded control and computing applications--from handheld, portable and
desktop computers, to midrange workstations and servers, to fault-tolerant
and supercomputing systems.

Performance figures for the PowerPC 601 running at 66 MHz on an IBM
POWERStation 250 are 62.6 for SPECint92 and 72.2 for SPECfp92. The
scaleable PowerPC 601 features 2.8 million transistors with a dimension of
approximately four-tenths of an inch per side. It is being manufactured
using a .6 micron complementary metal-oxide semiconductor (CMOS) process.
The chip includes an advanced bus interface that supports a range of
computer systems, including personal computers, workstations, and
multiprocessing systems.

Having 1993 worldwide sales of $5.7 billion, Motorola's Semiconductor
Products Sector is the largest U.S.-based broad line supplier of
semiconductors, with a balanced portfolio of more than 50,000 devices.
Motorola is one of the world's leading providers of wireless
communications, semiconductors, and advanced electronic systems and
services. Major equipment businesses include cellular telephone, two-way
radio, paging and data communications, personal communications,
automotive, defense and space electronics and computers. Communication
devices, computers and millions of consumer products are powered by
Motorola semiconductors. Motorola's 1993 sales were $17 billion.

Motorola Microprocessor and Memory Technologies Group
6501 William Cannon Drive West
Austin, TX 78735-8598

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