LOOKING LIKE A WINNER!

NEW THIRD EDITION FOR VENTANA'S CLASSIC LOOKING GOOD IN PRINT

CHAPEL HILL, NC--The explosion of Windows, the drop in Mac prices, and the
inclusion of everything but the kitchen sink in standard commercial word
processors puts powerful graphic tools in the hands of virtually anyone
with a computer. Using these tools judiciously and effectively, however,
requires skill, experience, talent--or a copy of Ventana Press's desktop
publishing classic, Looking Good in Print.

Since its introduction in 1988, Roger C. Parker's Looking Good in Print,
just released in a dazzling Third Edition, has guided computer users
through the maze of boxes, grids, screens, fonts, clip art and assorted
other graphic diversions. Stressing the concepts and components of good
design, the book offers guidelines, advice and a wealth of ideas for
creating professional materials that really "pop" without succumbing to
the temptations of overkill. Still the most widely used guidebook for
desktop publishers and the acknowledged "granddaddy" of the genre, Looking
Good's Third Edition includes new information on:

* adding impact and accent with color in an all-new chapter featuring 24
pages of 4-color illustrations.

* choosing, placing, cropping and retouching photos to empower the message
and enhance the design.

* working smoothly with service bureaus to take advantage of professional
technology and avoid time-wasting glitches.

* mining vast sources of ready-made art to liven up a layout at minimal
expense.

Macintosh or PC; Windows, DOS or UNIX; no matter what software or hardware
sits on the desk, Looking Good in Print, Third Edition, offers a richly
illustrated look at how to lift newsletters, flyers, stationery, business
cards and ads above the mundane.

Roger C. Parker is the author of Newsletters From the Desktop, Desktop
Publishing With WordPerfect and The Makeover Book, all published by
Ventana Press. He has conducted numerous seminars and workshops on desktop
publishing design and is president of The Write Word, Inc., an advertising
and marketing firm based in Dover, NH.

Looking Good in Print, Third Edition, is softcover, 7 3/8" x 9 1/4", 412
pages with 276 illustrations. Suggested retail price: $24.95. ISBN:
1-56604-047-7.

Ventana Press publishes books and other materials that help computer users
become more productive, including Voodoo DOS; Voodoo Windows; The Windows
Shareware 500; DOS, WordPerfect & Lotus Office Companion; Desktop
Publishing With WordPerfect and Desktop Publishing With Word for Windows.
All titles are available in bookstores and through Ventana Press.

Ventana Press, PO Box 2468, Chapel Hill, NC 27515
919-942-0220;  Fax: 919-942-1140

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