Apple Contest Rewards Individuals Who Have Helped "Change the World"

The premiere Apple Catalog contest celebrates making the world a better
place.

CAMPBELL, California--January 26,1993--Making the world a better place can
often seem like an impossible task. But last month, more than 2,000 people
entered Apple USA's Catalog contest to tell the company how they've
changed the world using their Apple personal computers. Of those, ten
winners were selected and were awarded Macintosh PowerBook 145 notebook
computers. The winners range from a marine biologist who tracks whale
sightings and behaviors on his Macintosh computer to a disabled teacher
who uses her Macintosh in conjunction with an overhead projector to
display her lessons where the whole class can see them.

The contest was promoted in the premiere edition of The Apple Catalog which
was mailed in October to more than 1 million customers. The Apple Catalog,
developed to improve Apple's customer service and enhance Apple's
communication with customers, contains Apple products, accessories,
supplies, peripherals, and third-party products.

The contest winners are:

* Katherine Anderson, 
  low-income housing development coordinator, Ithaca, NY
* Robert B. Baker, M.D., 
  physician for sexually abused children, Bonita, CA
* James Boulden, childrens' author, Weaverville, CA
* Barbara Cordell, AIDS grant writer, Nacogdoches, TX
* Pieter Folkens, marine biologist, San Francisco, CA
* Jennifer Laurence, student teacher, Tempe, AZ
* Joseph H. Mondello, AIDS foundation co-founder, New York, NY
* David B. Phillips, medical device inventor, Annapolis, MD
* Phil West, executive director, 
  common cause of Rhode Island, Providence, RI
* Susan Wolfe, production coordinator, 
  partnership for Organ donation, Boston, MA

"Our goal with Apple computers is to empower users to be their best," said
Maureen Loeb, manager of the Apple Catalog for Apple USA. "Judging by the
overwhelming response to our 'Change the World' contest, many Macintosh
users are doing just that. It's gratifying that we can celebrate their
successes through these awards."

The contest called for customers to send Apple their story of 750 words,
together with photographs or samples of their work, by December 15, 1992.
An independent judging firm evaluated and scored the entries. A team of
Apple catalog representatives and the Apple Catalog design firm,
Humbert-Clark of San Francisco, then selected the top 10 winners. The
winning stories will be featured in future editions of The Apple Catalog.

The Apple Catalog takes all orders and catalog requests at 1-800-795-1000,
24 hours per day, seven days a week. Apple Computer, Inc. is a leading
supplier of computers to business, consumer, education, and government
markets in the U.S. and a recognized innovator in the personal computer
industry. Apple utilizes a network of multiple distribution channels in
the U.S. to serve its broad base of customers, including computer
specialty dealers, computer superstores, and consumer outlets, which make
up the bulk of authorized U.S. resellers; Apple Education Sales
Consultants in the K-12 market; Campus Resellers in Higher Education, and
Government resellers. Apple received top marks in PC customer satisfaction
for 1991 and 1992 from J.D. Powers & Associates.

Apple Computer Inc, 20525 Mariana Ave, Cupertino, CA 95014
408-996-1010

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