MAMMALS TAKE CENTER STAGE IN NEW CD-ROM MULTIMEDIA ENCYCLOPEDIA FROM
McGRAW-HILL

NEW YORK, N.Y., October 30, 1992--The worlds of nature and technology meet
in the Multimedia Encyclopedia of Mammalian Biology, now available from
McGraw-Hill.

This CD-ROM version of the acclaimed five-volume Grzsmek's Encyclopedia of
Mammals (McGraw-Hill, 1990) incorporates text, graphics, sound, and
full-motion video. Product features include more than 3,500 illustrations,
photographs, and charts, and nearly 500 maps, along with video and sound
from the archives of the BBC natural history film library.

The five-volume Encyclopedia includes authoritative articles and essays
about the life and behavior of mammals written by more than 200 leading
international naturalists, zoologists, biologists, and ecologists.
Additional articles were prepared specifically for the Multimedia
Encyclopedia by prominent academics throughout the world.

"Gzrimck's Encyclopedia is widely considered the preeminent resource for
the study of mammals," said Sybil Parker, Publisher. "We are very excited
about introducing it in multimedia format, and we are certain that it will
prove to be an extremely valuable research tool."

Designed for use by students and professionals in such fields as animal
science, wildlife biology, zoology, veterinary medicine, and conservation,
the Multimedia Encyclopedia also includes a full glossary of terms, taken
from McGrawHill's Synopsis and Classification of Living Organisms and
Dictionary of Scientific and Technical Terms, and a thorough, up-to-date
bibliography of current scientific literature. A typical entry in the
Multimedia Encyclopedia offers an article or essay, graphics, and in many
cases an opportunity to see the mammal in motion and hear its sounds.

The Multimedia Encyclopedia is simple to use. A "browser" window allows new
users to begin using the Multimedia Encyclopedia immediately. Users can
"enter" the data through one of four modes--table of contents, taxonomic,
biogeographic, and thematic listings--in which articles are itemized in
book order, geographically, by taxonomic group and by biological concept,
respectively. A powerful search and retrieval engine provides a full-text,
key word search capability as well as flexible and immediate access across
all data, images, sound, and video elements.

Because each of the lists in the "browser" window is telescopic, selections
become increasingly specific, listing all articles and essays until the
desired option is displayed. The user can then access the full text of any
entry on the list with a mouse-click, and, tracking search requests along
the way, can switch to sound, graphics or video with another mouse-click.
The "LookUp" function makes it possible to find an unfamiliar term in the
Glossary while reading an article.

Windows enables the user to maximize any of the three information windows
displayed while the others remain available in the background. Current
context icons and a status line allow the user to identify their exact
location in the Multimedia Encyclopedia at all times, and with the
"compare" feature, two elements can be compared on a split screen. Graphs
can be plotted from data in the text.

All data can be printed or saved to disk. The Multimedia Encyclopedia can
be used on a PC network on which CDROM networking software is installed. A
network version--for up to 16 users--is available.

The Multimedia Encyclopedia of Mammalian Biology comes with a comprehensive
user's manual and offers an onscreen, context-sensitive help menu. Users
can call 1-800-551-2210 for technical support.

The product lists for $995, or $1,250 for the network version (up to 16
users) and is available directly from McGrawHill by calling
1-800-722-4726, or through distributors such as The Bureau of Electronic
Publishing, Updata Publications, CD-ROM Inc., PC Micro, Interaction CD-ROM
& Optical Storage, EBSCO Electronic, Faxon, and Bibliographical Center for
Research.

The Multimedia Encyclopedia of Mammalian Biology requires an IBM AT or
compatible, 386 SX/DX, 25 MHz; SVGA color monitor and video card; hard and
floppy disk drives; 4 Mb of RAM; MS-DOS 3.3 or higher; ISO 9660 compatible
CD-ROM drive with Microsoft Multimedia Extensions; Microsoft Windows
version 3.0, set up for 256 colors, with Multimedia Extensions; Microsoft
compatible mouse; DVI device drive and DVI i750 Series 2 chipset (MS-DOS
5.0 and Windows 3.1 required to support DVI).

McGraw-Hill's Professional Book Group provides timely, authoritative
information to the scientific and technical community in both print and
electronic formats.

McGraw-Hill Professional Book Group
11 West 19th St, New York, NY 10011-4285
fax: 212-337-4092

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