          
          
          
                 PRESENTING A BUSINESS-LIKE IMAGE IN PRINT
          
          
               Cards, letterheads, and business forms from the
          local discount office supplies store are not of
          terrific quality, but most people figure they are
          acceptable only because they think they can't afford
          anything else.  But you want top quality printing, to
          give your home business the proper image, and one of
          the most inexpensive ways to get it is from one of the
          national mail-order companies that specializes in this
          type of work.  They buy the best grades of paper in
          huge quantities, and can provide a variety of choices
          of paper types, colors, and typesetting, while still
          maintaining good prices.  This gets you the same
          quality of paper, typesetting, and ink used by giant
          corporations.  Your printed material is crucial as an
          image builder.  
          
               Some entrepreneurs are reluctant to order printing
          by mail, thinking that the local print shop will do the
          job faster.  Usually what happens is that the local
          print shop is actually slower, and the quality cannot
          begin to compete with what the giant corporations use. 
          
          
               There are some mail order printers who are
          terribly slow (but they are usually the ones with poor
          quality too).  We've done a little checking around, and
          found a national catalog house, New England Business
          Service (NEBS), that ships most orders within two days
          of receiving them (although they only promise to do so
          in six days).  It's nice to find somebody who can
          deliver the best quality faster than they promise.  For
          a variety of printing, most people would be better off
          ordering by mail and letting their new business have a
          proper image from the very first day.
          
               NEBS also does check printing, and a variety of
          formats are available.  Instead of just accepting the
          limited choices your bank gives you, you can choose or
          design a check that exactly meets your needs.  Special
          boxes, carbon copies, a layout that fits the one-write
          bookkeeping system or the computer program you are
          using -- whatever you want.
          
               NEBS has several different free catalogs.  Ask for
          the business forms, checks & supplies catalog; the
          computer forms & software catalog; the retail supplies
          catalog (signs, tags, gift certificates); and/or the
          contractors catalog.  Just write to NEBS, Mailcode
          18704, 500 Main Street, Groton MA 01471 or call
          800-388-3810.  
          
               NEBS has over 2,000 employees and is a public
          company with its stock is traded on NASDAQ.  Founded
          over 40 years ago, during 1993 NEBS served 1,200,000
          small businesses throughout the United States, Canada,
          and Great Britain for the printed business products
          they use every day.  
          
          
          
          
