Date: 22 Jan 92 11:01:59 CST From: barlow@well.sf.ca.us Subject: File 5--A Comment on the SPA (Gray Areas Reprint) ((MODERATORS' COMMENT: The following is extracted from an interview of John Perry Barlow by Netta Gilboa from the November, 1992, issue of GRAY AREAS. GRAY AREAS focuses on cutting edge cultural issues. The editors can be contacted at grayarea@well.sf.ca.us)) GA: SOFTWARE PIRACY IS RAMPANT IN THE U.S. AND WE'VE IDENTIFIED SEVERAL TYPES OF PIRACY RANGING FROM FRIENDS WHO TRADE DISKS TO PIRATE BULLETIN BOARDS TO BUSINESSES WHO LITERALLY FORCE THEIR EMPLOYEES TO USE PIRATED SOFTWARE IN ORDER FOR THE CORPORATION TO AVOID BUYING MULTIPLE COPIES. DO YOU APPROVE OF THE SOFTWARE PIRACY ASSOCIATION'S APPROACH TO STOPPING PIRACY? JB: No, it's boneheaded. It is just plain stupid and, look, I think that software piracy is pretty complex. I mean there are cases as in the Next world where you've got such a limited market that a certain amount of software piracy can completely destroy a product. But generally speaking, that's the exact opposite effect of what software piracy has. I think you can make a pretty persuasive case that the reason that Lotus, for example, continues to exercise an iron standard among spreadsheets, is that it is also the most pirated software in the world. Once something becomes a pirate classic, then it is out there being distributed and distributed and distributed and gets itself fixed in the public mind and, you know, becomes a valuable item. So that often the best thing that can happen to you is to have your software pirated from an economic standpoint. The SPA just doesn't get it. They really don't. I mean people who pirate software sooner or later buy it. There is an incredible amount of software piracy going on and yet one of the most robust portions of the American economy is software. You know there is reason for that. It is kind of like the home video tape thing. When video cassettes first became popular in Japan there was a full court press on the part of the movie companies and the traditional manufacturers of media to stop them from hitting these shores. They arrived in America quite a bit after they'd been developed because of legal efforts to stop them from coming, because it was the conviction of everybody involved that having this medium that could be so easily reproduced out there would be the death of movies. Well, now more than half of all the revenue that film companies derive is from videos and in fact they don't even put movies in theatrical houses except to advertise the video. GA: EXACTLY. JB: So this is another one of these cases where having this very fluid easily reproducible, easily pirated version of intellectual property has redounded to the benefit of the intellectual property creator. I think that software piracy is a complex issue and I think that right now what protects a lot of software from piracy is the fact that people want to have the manual. As those manuals become more and more an on-line kind of thing and software becomes easier and easier to use, that kind of protection goes away. So you have to think about other ways and other incentives that people have for buying software and not simply pirating it. And I think that what you are probably going to see is if people are going to want it, they are going to want to have the latest version of it which is not going to be easily pirated. GA: INDIVIDUALS THAT WE TALKED TO SEEM TOTALLY UNCONCERNED ABOUT THE SPA, ESPECIALLY WHEN THEY ARE UNDER 18. WHAT CAN BE DONE TO EDUCATE THIS MARKET? JB: Well, the first thing the SPA can quit being is so stupid. I think that the real unfortunate effect in the way in which the SPA approaches this is that it breeds the kind of general disrespect for the interest of the people they are protecting. GA: AGREED. JB: It is kind of like drug laws. You have these draconian drug laws on the drugs that are least likely to cause damage and mayhem like psychedelics and marijuana. But they are all being couched as if you take this stuff the world will end and your life will become a living hell. The really dangerous drugs are the ones that are legal. But this totally false message gets conveyed by the drug laws. Kids take marijuana and say wait a second, this isn't going to kill me. This isn't going to ruin my life. This must all be bullshit. Well, the fact is that there's probably a pretty good reason for having a law against cocaine. But if you concluded that it is all bullshit then you are not going to pay any attention to the social strictures against cocaine. Right. So it is the same thing with the SPA and the way in which it is trying to enforce software copyright. It breeds a general disrespect for the whole idea that people should get paid for the work that they do with their minds and that's unfortunate. Downloaded From P-80 International Information Systems 304-744-2253