VENTURIAN LAUNCHES COMPUTER TELEPHONY INTO CYBERSPACE

Company Integrates Call Center Capabilities Into The World Wide Web with
CyberCall

CT EXPO, LOS ANGELES, March 12, 1996 -- Reaffirming its reputation as a
pioneer of innovative and technologically advanced computer telephony
solutions, Venturian Software, Inc. (VSI) today unveiled CyberCall, a
revolutionary Internet Telephony product that it will introduce during
second quarter 1996. 

Utilizing the World Wide Web as a means to intelligently route both callers
and valuable information about them, businesses can link their agents and
customers in real-time by both phone and mirrored home page "screen pops."
Based on the Web browser's request, calls and mirrored screens are
transferred to selected agents at one location, or specialists located
almost anywhere around the world, making the concept of a "Virtual Call
Center" a reality. 

"Venturian Software is dedicated to providing businesses with future
technology in functional products today," said Ilan Sharon, VSI president.
"The World Wide Web is emerging as the next viable direction for computer
telephony integration and Venturian intends to be a leading supplier of
this developing technology. 

In a partnership agreement with NetCall, the United Kingdom-based software
company which developed CyberCall, Venturian is the exclusive distributor
for the North American market. It should be noted that CyberCall is
marketed and sold under the name WebCall in the United Kingdom. 

"CyberCall fits perfectly in our vision to supply businesses with
technologically advanced solutions. It incorporates three key elements -
existing computer information systems, standard voice telecommunications
and the Internet, to form a seamless information structure that helps
companies embrace their customers, empower their staff and utilize the
Enterprise." 

CyberCall -- Application in the Real World

Multi-dimensional in its application, Sharon believes the potential
business uses for a CyberCall environment is unlimited. The following
scenario represents one possible application: 

* Financial Services Company 

Initial access to the CyberCall Call Center is made by customers connecting
via the Internet or directly through an advertised customer line using a
PC equipped with a standard Web Browser. Users are invited to log into
CyberCall and investigate the call center's information resources. Once
logged in [name, address, etc...] they are provided with the company's
home page. On subsequent contacts, customers can link directly to their
own home page, representing areas of interest and any on-going
transactions. Interested in researching information on mortgages, a couple
browses pages relevant to that subject. Like most web sites, HyperText
Links to other pages connected to this subject are available. CyberCall
can publish pages "on the fly" via its links with the bank's core IT
systems, therefore product information, interest rates and sample quotes
are up to the minute. 

Within the bank's web pages is CyberCall's unique HyperPhone Link,
represented at key points throughout the web pages by a discrete telephone
graphic. By clicking on this icon, the couple can be automatically placed
in voice contact with an agent of the bank's Virtual Call Center that can
assist them with the topic they have chosen. Finding difficulty selecting
which Mortgage plan is best for their circumstances, they use the
HyperPhone Link associated with that particular section of the form. 

CyberCall then intelligently locates a "Virtual Agent" who has the relevant
skills to deal with the nature of this enquiry. Additional factors
including geography, existing accounts and information examined during the
browse also contribute to CyberCall's selection of the appropriate agent.


CyberCall "pops" the virtual agent's PC screen with a mirror of the
couple's web page, dials the phone to both the agent and customers and
connects them. If a customer does not have a dedicated modem line or an
SVD modem, the web page will have already requested that the browse be
temporarily suspended to allow the bank to call and help with the
application. 

During the conversation, the agent may determine that a specialist is
needed to handle the situation. At that time, both the call and screen can
be transferred to a specialist located across the office or around the
world. After having assisted the couple with the application, CyberCall
disconnects the telephone call and returns them to a web page with the
appropriate mortgage application, partially completed. 

CyberCall Modules

Designed to be a complete systems platform for the professional developer
and systems integrator, CyberCall offers tools to integrate with core
business systems and desktop environments. Additional developer aids will
include support with PBX integration, call management, multimedia and
security. 

CyberCall will begin shipping in the second quarter of 1996. CyberCall
package are customized to meet the needs of each business. The price of
CyberCall is variable based on call capacity and number of agents that the
company will utilize. Interested organizations should call Venturian for a
quote. 

VSI was established in 1993 to provide high-level computer support and
services to businesses in the upper Midwest. Today the company markets
technologically advanced, computer telephony solutions to businesses
nationwide. 

VSI corporate headquarters is located at 1300 Second Street South, Hopkins,
Minn. 55343. Telephone is (612) 931-2450, fax is (612) 931-2402. 
 
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