OpenDoc Wins InfoWorld Landmark Technology Award

Apple's Web Site is Hot-Spot for Downloading OpenDoc Software and
Information

CUPERTINO, California--February 6, 1996--Apple Computer, Inc. along with
the other sponsors and members of Component Integration Laboritories have
been awarded InfoWorld's Landmark Technology Award for OpenDoc, the
multi-platform software architecture which enables the development of
component software. The Landmark Technology Award recognizes the most
significant original idea or advance in a current technology each year.

The "InfoWorld Landmark Technology award for 1995 easily goes to the
current keeper of the OpenDoc specification, Component Integration
Laboratories," said Nicholas Petreley, senior editor for InfoWorld. "The
credit must be shared across the OpenDoc alliance, and in particular,
Apple, the first to deliver a final version of OpenDoc. In an ever-
consolidating industry where it is all too easy to cave in to well-
marketed proprietary solutions, Apple is to be commended for sticking with
the superior technology, and for steadfastly supporting open component
software standards."

OpenDoc provides a new level of flexibility in personal computing, allowing
users to more easily create, communicate and share information across
platforms, operating systems and the Internet. OpenDoc also gives
developers new options, allowing them to create smaller, modular
applications that work together instead of huge applications packed with
every imaginable feature.

OpenDoc is a multi-platform component software architecture which is
designed to work across Mac OS, Windows, OS/2 and Unix. Component software
allows users to select the features they need to get the job done without
forcing them to run burdensome monolithic applications. This means that
when a user goes to create a presentation they don't have to build tables
in their spreadsheet, graphics in a draw program and text in a word
processor before lumping it all into a presentation application. Instead,
they start with a blank page and add information using components which
consist of specialized text, graphics or spreadsheet tools.

"This award is yet another affirmation of the impact OpenDoc will have on
computing," said David Nagel, senior vice president for worldwide research
and development at Apple Computer, Inc. "In the 1980s, we focused on
revolutionizing personal computing through things like the graphical user
interface (GUI). In the 90s and beyond, OpenDoc component software is
going to take it the next step, redefining what people can do with
multimedia, publishing and the Internet no matter what platform or
operating system they choose."

Developers worldwide have been attracted to OpenDoc since its introduction.
By creating an architecture where smaller, more specialized software
components can interoperate, OpenDoc provides an ideal environment for
both independent software vendors and entrepreneurial developers.

Since Apple made OpenDoc 1.0 available on the World Wide Web in November
1995, the site has averaged more than 1000 OpenDoc downloads each day. In
the first 20 days after introduction alone, more than 40, 000 different
people accessed the OpenDoc Web site. As of this release, individuals from
more than 45 countries around the world have taken a look at OpenDoc on
the Web. Visit the OpenDoc Web site at http://opendoc.apple.com/

OpenDoc components are based on industry standards set by Component
Integration Laboratories, an association of industry leading companies
including Apple, Adobe Systems, IBM, Lotus, Novell, and Oracle. OpenDoc
1.0 for Mac OS shipped in November 1995 and OpenDoc for Windows is
expected later this year. More than 300 developers have committed to
delivering OpenDoc component software products, and Apple plans to
introduce an OpenDoc-based Internet application suite (code-named
CyberDog) as well as a series of parts and viewers that will allow easy
integration of Apple technology, such as QuickDraw 3D, into OpenDoc-aware
applications this year.

Apple Computer, Inc., a recognized innovator in the information industry
and leader in multimedia technologies, creates powerful solutions based on
easy-to-use personal computers, servers, peripherals, software, online
services, and personal digital assistants. Headquartered in Cupertino,
California, Apple (NASDAQ:APPL) develops, manufactures, licenses and
markets products, technologies and services for the business, education,
consumer, entertainment, scientific & engineering, and government markets
in more than 140 countries.

If you are considering the purchase of an Apple product and would like to
have product information faxed to you, please call 1-800- 462-4396 in the
U.S. or 1-800-263- 3394 in Canada. If you do not have a fax machine or
would like to locate an Apple authorized reseller near you, please call
1-800-538-9696. Customers outside the U.S. should contact their local
Apple representatives for information.

Apple's home page on the World Wide Web: http://www.apple.com/
 
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