Micrografx and American Greetings Sign Agreement to Deliver Interactive
Greeting Card Products

Leading Graphics Technology Publisher and Innovative Greeting Card Company
Advance Social Expression In the Information Age

RICHARDSON, TEXAS (FEBRUARY 13, 1996) -- Micrografx, Inc. (NASDAQ: MGXI), a
leading graphics software developer, today announced it has signed a
long-term agreement with American Greetings Corp. (NASDAQ: AGREA), the
renowned greeting-card company recognized for its technology innovation,
to develop social expression products and services utilizing PC and
Internet technologies.

Under the terms of the agreement, the companies will leverage their
distinctive strengths to develop and market a full range of social
expression products for the information age, including home print software
and electronic greetings. Aimed primarily for personal use, the products
will offer new ways to create and send sentiments electronically.

"We're extremely pleased to be working with American Greetings, the pioneer
of electronic greeting cards who recognized the importance of technology
in the greeting card industry," said J. Paul Grayson, Micrografx chairman
and CEO. "As partners, Micrografx and American Greetings are ideally
suited. American Greetings brings extensive creative content and
enthusiasm for new mediums, a perfect complement to Micrografx's
innovative technology and keen understanding of people who use home PCs
and the Internet."

"The synergy we found with Micrografx is uncommon and exciting," said Morry
Weiss, American Greetings chairman and CEO. "We first recognized
technology as an exciting enabler for human expression with our CreataCard
kiosks and online products. We expect to grow and expand this new
interactive expression method working with Micrografx. The technical
expertise Micrografx brings to the table is only surpassed by their
understanding and commitment to empowering creative expression with
desktop and online innovations."

The companies plan to unveil their first jointly developed products and
services in the second half of 1996. American Greetings, who operates
thousands of CreataCard kiosks that let customers create their own
personalized greeting cards, understands the dynamics of electronic
publishing. The company's wealth of original electronic content will be
leveraged during product development with Micrografx. Micrografx, which
began developing home creativity software in the early '90s, publishes the
No. 1 greeting card software with more than one million copies sold.

Both companies are retail distribution experts. American Greetings is the
greeting card leader in mass retail chain distribution, and Micrografx
recently announced a record-setting 6,000 outlets - from Media Play to
CompUSA - carry its software. The combined retail expertise of American
Greetings and Micrografx ensures wide distribution of its products.

Founded in 1906, American Greetings is the world's largest publicly owned
creator, manufacturer and distributor of greeting cards and social
expression products, with operations and subsidiaries in more than 75
countries.

Micrografx is the global leader in developing and marketing graphics
software which enhances visual communication and empowers creative
expression. Founded in 1982, Micrografx has become a leading software
publisher by responding quickly to customer and worldwide market needs.
The company's U.S. operations are based in Richardson, Texas with a
development office located in San Francisco. International subsidiaries
are located in Canada, the United Kingdom, France, Germany, Italy, the
Netherlands, Australia and Japan.

Additional information on Micrografx is available on the Internet at
http://www.micrografx.com.

MICROGRAFX, INC.
1303 ARAPAHO ROAD
RICHARDSON, TEXAS 75081
(214) 234-1769
HTTP://WWW.MICROGRAFX.COM
SALES: 1-800-671-0144
 
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